Oh how pleased I was when I fist saw the elegantly cheerful work of australian artist Maz Dixon! I am now persuaded the perfect memory of a summer vacation shouldn’t be complete without a pineapple house, kissing dolphins or sightings of giant flying crustaceous! Or, to say the very least, this is precisely how I wish postcards really looked like.
In the series entitled Attraction, she creates a set of whimsical scenes, providing viewers the key ingredients to freely recreate the experience of a summer destination. Through these re-contextualized postcard-like images she presents a parallel analysis of how mass produced souvenir media, such as postcards, view-folders or tea towels, lead viewers to experience the destination in a predetermined way. The end result is a sophisticated series of fun, dreamlike images of a youthful impression of a summer holiday.
Maz Dixon’s beautiful artwork is available for sale at the Art Pharmacy Store.
All images courtesy of the artist.
© 2014 Maz Dixon.